Join the San Antonio Hotel & Lodging Association for an in-depth look at where San Antonio's hospitality market stands and where it's headed. Hoteliers, owners, and industry partners are invited to attend a data-driven briefing on local and national performance trends shaping the year ahead.

Date: Wednesday, August 26, 2026
Registration: 11:30 AM
Program & Lunch: 12:00 PM

Location: Estancia del Norte

This year's Hotel Trend Report will be presented by Chase Oeser, CHIA, CAHTA, Regional Director at STR, the hospitality industry's leading source for hotel performance benchmarking and market data. Chase holds STR's Certification in Hotel Industry Analytics (CHIA) and the advanced Certification in Advanced Hospitality and Tourism Analytics (CAHTA), and will walk attendees through the latest occupancy, ADR, and RevPAR trends for the San Antonio market, benchmark comparisons against competitive sets, and a forward-looking outlook on supply, demand, and development pipeline activity.

Whether you're setting rates, planning capital investment, or simply want a clear read on the market, this session offers the data and context to make informed decisions for the remainder of the year and beyond.

Members and hospitality partners are encouraged to register early — seating is limited.

Allied Member Spotlight | $1,500
(Exclusive – one sponsor per event)

• Two (2) seats at the head table with guest speakers
• Opportunity to speak for 5 minutes during the program
• Two (2) additional luncheon attendees
• Promotional table during networking hour
• Recognition across event marketing, website, signage, and remarks

Vendor Sponsorship | $500
(Limited – four per event)

• Two (2) luncheon attendees
• Promotional table during networking hour
• Recognition across event marketing, website, signage, and remarks